Change is bold. Fresh. Exciting.
More than ever, market and customer tastes are evolving at a rapid pace. Being fresh, adaptable and flexible are the greatest assets of a business.
Walk towards the uncertainty of change by refreshing your brand. Revolutionise your market with a new vision, a new mission statement. Attract new customers whilst inspiring loyal customers.
Follow our checklist to make sure you’ve refreshed all aspects of your business. Be fresh. Be bold. Be exciting.
Tell A Story
Behind every business lies a story. Be transparent with your market, invite consumers to understand the how and why. Your purpose extends beyond your sales transactions, it lies within the relationship you form with clients. Use this opportunity of re-branding to build trust amongst the market, tap into the core values of your business by reevaluating your goals and direction.
Your logo can paint a thousand words.
Establish your Colour Palette
Experiment with cutting edge shades and hues for your new brand. Don’t underestimate the power of colour! Unique hues and shades have a way of painting your brand’s personality. Make smart decisions and remember, less is more.
Define your Watermark
Inspire your customers. Generate a niche watermark that is eye catching and bold. Keep your design minimal to compliment your brand’s personality. A high quality logo can often enhance the perceived quality of your products.
Choose your Fonts
Primary & Secondary?
Refresh your Style Guide
Have a look at our recent blog of the “Importance of a Style Guide” to assist you in refreshing and updating your style guide.
Update Promotional Products
Most importantly, advertise your fresh brand in a variety of chic apparel. Don’t know where to start? Let’s work together to be bold. Contact us at RJS to liaise with our expert designers; to compliment your fresh new logo with sophisticated promotional products, apparel and signage.
Update Website
Revitalise your website with your cutting edge colour palette and niche watermark. Use this opportunity to truly excel in the market, attract new customers whilst inspiring loyal customers. |
Are You Ready to Re-brand?
Be bold. Change is inevitable. Growth is optional. Inspire your team, your customers and your market. Utilise this opportunity to define your brand’s mission. Paint a story through your niche watermark. Let us guide you through a daunting yet exciting journey for your business.
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